Announcement, Tender

Corrigendum for Tender ID: 2025_Coop_151878_1 – “Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED”

CORRIGENDUM

Reference No.: MFD/MKTG/2025-26/SS

Tender ID: 2025_Coop_151878_1

This is with reference to the E-tender called by The Punjab State Co-operative Supply and Marketing Federation Ltd. (MARKFED) for the “Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED”, published on 11/10/2025.

“Due to administrative region, the above mentioned e-tender hereby cancelled.”

Managing Director, Markfed

Announcement, Latest News, Tender

Corrigendum – Purchase of Cartons

 E-Tender Notice  No. MCJ/2025-26/12

The Department of : MARKFED CANNERIES  (A UNIT OF THE PUNJAB STATE COOP. SUPPLY & MARKETING FEDERATION LIMITED)

It is intimated to all bidders that due to administration reasons the fresh schedule for opening of tender for purchase of Cartons is as follows;

Sr. No.                    Item                                 Quantity

  1.         Purchase of Cartons

 Closing date & time :  On or Before   01-12-2025 up to 02.00 pm.

 Date & time for opening of Technical Bid:   02-12-2025 at 11.00 am.

 For details log on to http://eproc.punjab.gov.in  

 Tender notice and terms & conditions can seen on website www.markfedpunjab.com   

 Note: Any Corrigendum(s) to the Tender Notice shall be published on the above website only.

Announcement, Tender

E-tender for supply of various items – Markfed Cattlefeed & Allied Industries, Kapurthala

The Department of Punjab State Cooperative Supply and Marketing Federation (Markfed Cattlefeed & Allied Industries, Kapurthala) invites online bids for the following:

Sr. No. Item                                              For Kapurthala Plant
1. (i) Supply of 5000 BOPP One side laminated bags, (ii) Supply of 40000 PP/HDPE bags
2. (i) Supply 20MT By Pass Fat (ii) 150Kg Vitamin AD3

 

Items on Serial number Last Date and Time of submission Date of opening
1 02.12.2025 upto 12:00 03.12.2025 at 02:00
2 20.01.2026 upto 12:00 21.01.2026 at 02:00

 

For details log onto: www.eproc.punjab.gov.in

Note: Any corrigendum(s) to the Tender Notice shall be published on the above website only.

General Manager

Markfed Cattlefeed & Allied Industries, Kapurthala

Announcement, Latest News, Tender

Online tenders through GEM Portal under two-bid system for construction of Covered Godowns under ’10 Year PEG Scheme for FCI storage

NOTICE INVITING TENDER

MARKFED, invites online tenders through GEM Portal under two-bid system for construction of Covered Godowns under ’10 Year PEG Scheme for FCI storage requirements to be managed and supervised by MARKFED, for a guaranteed lease for Ten years (10), on Build, Own & Operate/Lease only basis in Punjab State for 3.45 LMT capacities for storage of food grains at 9 locations across the State of Punjab.

The bid tender document (MTF) & other details will be available on the GeM Portal, i.e. https://gem.gov.in from 21.11.2025. MTF will also be available on the Department’s website, i.e. http://markfedpunjab.com Bids completed in the manner prescribed in MTF should be uploaded upto 12.00 Noon on 16.12.2025.

MARKFED reserves the right to scrap the tender at any stage without assigning any reason, and MARKFED will not be held liable for any costs and consequences incurred by the intending bidders.

Any corrigendum/addendum will be uploaded on the GeM portal and http://markfedpunjab.com

 

Download Tender Document             Download GEM BID Details

Announcement, Latest News, Tender

Purchase of Whole Wheat Atta (Branded and Non-Branded)

E-Tender Notice

RFP Reference Number: MFD/MKTG /2025-26/Atta     Dated: 20.11.2025

The Punjab State Co-operative Supply and Marketing Federation Limited (“MARKFED”), an Apex Cooperative Society registered under the Punjab Cooperative Societies Act, 1961, hereby invites e-bids under a two-stage Bidding system (i.e., technical-qualification and financial) for the “Purchase of Whole Wheat Atta (Branded and Non-Branded).

The closing date and time to submit Bids on the State e-procurement portal, i.e., https://eproc.punjab.gov.in is 11.12.2025 at 11:00 AM hrs.

Details and terms & conditions can be found at www.markfedpunjab.com and https://eproc.punjab.gov.in

Any addendum / corrigendum / correction, if applicable, shall be uploaded on MARKFED’s website, i.e., www.markfedpunjab.com and on https://eproc.punjab.gov.in only. No other communication or advertisement will be given. The prospective Bidders are advised to regularly check the specified websites for any corrigendum/addendum/clarifications regarding this RFP Document.

Click here to download RFP document governing the purchase of Whole Wheat Atta (Branded and Non-Branded)

Announcement, Tender

Tender for providing E.I. repair of Markfed welcome gate at Anandpur Sahib, Distt.

SHORT TENDER NOTICE

Sealed tenders are hereby invited from enlisted contractor having valid enlistment with PWD (B&R)/CPWD/MES/Railways & other Govt. Deptt.  should have PAN No., GST No. and valid electrical license issued from competent authority   for the following work. The tender forms can be purchase upto 19/11/25  upto 11.00 A.M. from the office of undersigned and will be opened at 2.00 P.M. on  the same date in the presence of parties or their representatives who may like to be present. The EMD of below mentioned amount should be prepared in favour of “The Punjab State Cooperative Supply & Marketing Federation Ltd” payable at Chandigarh. Other terms and conditions can be seen in the tender documents.

Sr. No. Description Earnest     Money (in Rs.) Tender Cost (In Rs.) Time Limit
1. Providing E.I. repair of Markfed welcome gate at Anandpur Sahib, Distt. 7,070/- 590/- 7- Days

TERMS & CONDITIONS:-

  1. M.D. Markfed reserves the right to accept/reject any or all tenders without assigning reasons.
  2. Other terms and conditions can be seen in the tender document.
  3. Any addendum/ corrigendum will be issued on www.markfedpunjab.com.
  4. In case holiday may fall on dates mentioned above, in lieu of that the next working date will be considered.

                                

 

 Executive Engineer (E)

 Markfed, Chandigarh

 

Announcement, Latest News

Corrigendum -2 – E-tender for Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED

CORRIGENDUM-2
Tender Reference No.: MFD/MKTG/2025-26/SS

Tender ID: 2025_Coop_151878_1

This is with reference to the E-tender called by The Punjab State Co-operative Supply and Marketing Federation Ltd. (MARKFED) for the “Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED”, published on 11/10/2025.

The schedule for the tender is revised as under:

Activity Original schedule Revised schedule
Last Date & Time for Submission of Bids 03/11/2025, 05:00 PM 25/11/2025, 05:00 PM
Opening of Technical Bids 04/11/2025, 11:00 AM 26/11/2025, 11:00 AM

 

 

Announcement, Latest News

Tender for various repair works

TENDER NOTICE

Sealed item rates tender are hereby invited from registered Coop. L&C Societies, Punjab and enlisted contractor having valid enlistment with PWD (B&R)/CPWD/MES/Railways Deptt, PAN No., GST NO., Nakal Matta and EPF No. for all works. The tender forms can be purchased upto 18.11.2025 upto 10:00 A.M. from Markfed H.O Plot No. 4 Sector 35B Chandigarh. The tenders shall be received on 18.11.25 upto 11.00 A.M. and opened ‘on 12.30 P.M. on the same date in the office of XEN(HQ). in the presence of societies/agency or their representatives who may like to be present. Markfed reserves the right to accept/ reject any or all the tenders without assigning any reason. The rates are inclusive of GST and any other taxes. The EMD should be deposited through demand draft in favour of. The Punjab State     Co-op Supply and Marketing Federation Ltd. Payable at Chandigarh Should be submitted alongwith tender form For any clarification/ difficulty, please contact on XEN, Markfed, Chandigarh at 7888305978, 0172-2666685 Other terms and conditions can be seen in the tender documents.

 

Sr.No. Description Approximate estimate Cost (Rs.). Earnest Money for contractor Time Limit Tender Fee including 18% GST
1. E.I repair work in NCDC Markfed godown at Bhucho Mandi Distt. Bathinda. 391360.00 7830.00 One month 590/-
2. Repair of branch office at Barnala Distt. Barnala. 403407.00 8070.00 One month 590/-
3 Repair of boundary wall in ARDC godowns at Guru Harsahi Distt. Ferozpur. 460991.00 9220.00 One month 590/-
4 Repair of boundary wall and lekage or roof at Markfed godown at Mahilpur Distt. Hoshiarpur. 266634.00 5335.00 One month 590/-
5 Repair of leakage on pump house roof and construction of composite Pit for tree leaves at H.O. Markfed Chandigarh.. 212373.00 4247.00 One month 590/-
6 Repair of Welcome gate including paint, plaster and plantation work at Shri Anandpur Sahib on the occasion of 350th martyrdom day of Guru Tegh Bahadur Ji. 401280.00 8025.00 One month 590/-
7 Furnishing of Markfed hut at H.O. Sector 35,Markfed Chandigarh. 495621.00 9915.00 15 days 590/-
8 Repair of roof of DM office building Jalandhar. 377081.00 7545.00 One month 590/-
9 Repair of leakage in roof, paint and ceiling of DM office Ropar Distt. Ropar. 432306.00 8450.00 One month 590/-
10 Repair/renovation of retiring room cabin no. 1203 on 2nd floor at H.O. Markfed, Chandigarh. 216501.00 4335.00 One month 590/-
11 Providing baffle wall and repair of leakage in Markfed godown at Ghanour Distt. Patiala. 256042.00 5125.00 One month 590/-
12 Repair of roofing at DM office at Ludhiana. 443886.00 8880.00 One month 590/-

 

  1. Corrigendum/addendum/corrections if any will be published on the website www.markfedpunjab.com.
  2. Markfed reserve the right to accept/reject any or tender without assigning any reason.
  3. For tender at Sr. no. 1 Contractor should have attached having valid electrical licence issued from competent authority.
Announcement, Latest News, Tender

Corrigendum-Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED

CORRIGENDUM

Tender Reference No.: MFD/MKTG/2025-26/SS

Tender ID: 2025_Coop_151878_1

This is with reference to the E-tender called by The Punjab State Co-operative Supply and Marketing Federation Ltd. (MARKFED) for the “Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED”, published on 11/10/2025.

The schedule for the tender is revised as under:

Activity Existing Date Revised Date
Last Date & Time for Submission of Bids 03/11/2025, 05:00 PM 10/11/2025, 05:00 PM
Opening of Technical Bids 04/11/2025, 11:00 AM 11/11/2025, 11:00 AM

 

Announcement, Latest News, Tender

Corrigendum 1- Hiring of agency for branding, social media, and PR services for SOHNA brand Under Markfed

CORRIGENDUM-1

Tender Reference No.: MFD/MKTG/2025-26/Agency/2007

Tender ID: 2025_Coop_151784_1

Dated: 31.10.2025

This is with reference to the Tender   issued by The Punjab State Co-operative Supply and Marketing Federation Ltd. (MARKFED) for the “Hiring of agency for branding, social media, and PR services for SOHNA brand Under Markfed”, published on 10/10/2025.

The following amendments/clarifications are hereby issued to the Tender document:

  1. Extension of Key Dates:
Activity Existing Date Revised Date
Last Date & Time for Submission of Bids 31/10/2025, 5.00 Hrs 17/11/2025, 11.00 AM
Opening of Technical Bids 03/11/2025, 11.00 Hrs 17/11/2025 , 3.00 PM
  1. Other Amendments/Clarifications
  • [Clause No. 8.3.3 Social media performance targets , Page 15 and 16 ]
Metric (Existing criteria) Formula Platform

 

Time Frame Base Number to be considered  

Existing Target

Amended  Target
Monthly average growth in reach per post (Average Reach= Total number of likes, shares and comments/No. Of Posts)

Current month average reach per post-Previous month average reach per post/Previous month average reach per post * 100

Instagram, Facebook, Twitter, and YouTube Monthly Avg Insta Reach per month-17,78,764

 

Avg Facebook Reach per month 6,26,764 per month

 

 

 

15%

  Monthly average growth in reach per post.

Reach on Facebook Page : 5,00,000 per month

Reach on  Instagram Account : 2,50,000 per month

·         The base value for average instagram reach per month is 1, 40,000

 

Monthly average growth in views on videos/reels Current month average views per reel-Previous month average views per reel/Previous month average views per reel * 100 Instagram, Facebook, Twitter, and YouTube Monthly Instagram:19,000 per video

 

Facebook:18,000 per video

 

 

10%

Average monthly Facebook per video views: 20,000

Average monthly Instagram per video views : 20,000

Average Monthly you- Tube per video Views: 20,000

 

Monthly Growth in Followers
(Current Month Followers – Previous Month Followers) ÷ Previous Month Followers) × 100 Instagram, Facebook Monthly Facebook-2,70,650

Instagram-3608

 

3%

Facebook page Followers: 3,000

Instagram Account Followers : 300

 

NOTE: The above figures represent the monthly targets to be achieved consistently.

  • [Clause 11.3.1 , Eligibility Criteria , Page 20]:

 

Existing Amended Supporting Documents
Financial: The agency must have an average annual turnover of at least INR 2,00,00,000 (Indian Rupees Two Crores Only) in the following three financial years:

(i) 2022-2023, (ii) 2023-2024, and (iii) 2024-2025,

The agency must have an average annual turnover of at least INR 50,00,000/-  (Indian Rupees Fifty Lac  Only) in the following three financial years:

(i) 2022-2023, (ii) 2023-2024, and (iii) 2024-2025

A certificate from a practicing Chartered Accountant (CA).

For each of the financial years 2022-23, 2023-2024 and 2024-2025, the Bidder shall submit a certificate from a practicing Chartered Accountant (CA) specifically certifying the turnover generated, mentioning the turnover of 50 Lacs is generated from Branding, Social media and PR services.

  • [Clause 11.3.5, Relevant Experience , Page 20];
Existing Criteria Amended Criteria Supporting Documents as per amended criteria
The party must have prior experience in last 3 years (i.e. 2022-2023, 2023-2024 and 2024-2025) with at least 2 (two) FMCG clients of work value of Rs. 5lac for each assignment creation of creative assets for Print & Event collateral/Advertising/Branding material and other graphic designs The party must have prior experience in last 3 years( i.e. 2022-2023, 2023-2024 and 2024-2025 ) with atleast one FMCG client and one in any other field client of work value of Rs. 5lac for each assignments  creation of creative assets for Print & Event collateral/Advertising/Branding material and other. Copy of Memorandum of Understanding/Work Order along with invoice / Purchase Order/Client Certificate for completion of work.
  • [ Clause No. 11.3.6, Relevant Experience, Page no. 21]
Existing Criteria Amended Criteria Supporting Documents as per amended criteria
The party must have prior experience in last 3 years (i.e. 2022-2023, 2023-2024 and 2024-2025)   with at least 2 (two) FMCG clients of work value of Rs. 5lac for each assignment in social media platform management. The party must have prior experience in last 3 years (i.e. 2022-2023, 2023-2024 and 2024-2025) with atleast one FMCG client and one in any other field client of work value of Rs. 5lac for each assignments in social media platform management Copy of Memorandum of Understanding/Work Order along with invoice./ Purchase Order/Client Certificate for completion of work.
  • [Clause 12.9 , Technical Bid evaluation , Page No.  24 & 25]:
S.No. Criteria for Marking               (Existing Clause) Amended Clause Supporting Documents   Max. Marks
 1. Average annual turnover of the bidder in the following three financial years:

(i) 2022-2023, (ii) 2023-2024, and (iii) 2024-2025,

●        INR 2-2.5 Crores – 5 marks

●        INR 2.51-3 Crores – 10 marks

●        More than 3 crores – 15 marks

Average annual turnover of the bidder in the following three financial years:

(i) 2022-2023, (ii) 2023-2024, and (iii) 2024-2025,

●        INR 50 -55Lacs =      10  marks

Above 55 Lacs      = 15 marks

A certificate from a practicing Chartered Accountant (CA).

For each of the financial years 2022-23, 2023-2024 and 2024-2025, the Bidder shall submit a certificate from a practicing Chartered Accountant (CA) specifically certifying the turnover generated, , mentioning the turnover of 50 Lacs is generated from Branding, Social media and PR services.

15 Marks
2. The party must have prior experience in last 3 years i.e. (2022-2023,2023-2024 and 2024-2025) in social media platform management in India or globally related to FMCG with government, public or private sector entities, foundations or multilateral agencies

●        2 clients – 5 marks

●        3-5 clients – 10 marks

●        5+ clients – 15 marks

The party must have prior experience in last 3 years i.e. (2022-2023, 2023-2024 and 2024-2025) in social media platform management in India or globally related to FMCG with government, public or private sector entities, foundations or multilateral agencies

•      1  client of FMCG  – 10 marks

•      More than one FMCG  client  – 15 marks

Copy of Memorandum

of Understanding / Work Order along with invoice /Purchase Order/Client Certificate for completion of work.

 

 

 

15 marks

3. The agency should have experience of minimum of last 3 (three) years (2022-2023, 2023-2024 and 2024-2025) in creation of creative assets for Print & Event collateral/Advertising/Branding material.

●        2 clients – 5 marks

●        3-5 clients – 10 marks

●        5+ clients – 15 marks

The party must have prior experience in last 3 years( i.e. 2022-2023, 2023-2024 and 2024-2025 ) with at least one FMCG client and one in any other field client of work value of Rs. 5lac for each assignments  creation of creative assets for Print & Event collateral/ Advertising/ Branding material and other.

•      1  client of FMCG – 10 marks

•      More than one FMCG  client  – 15 marks

Copy of Memorandum of Understanding /Work Order along with invoice / Purchase Order / Client Certificate for completion of work . 15 marks
4. The bidder must have achieved an engagement rate of 3–5% on the social media accounts previously managed.

 

●        3-5% – 5 marks

●        5.1%- 8% –10 marks

●        More than 8% – 15 marks

 

The bidder must have achieved an engagement rate of 3–5% on the social media accounts previously managed.

 

●        3-5% – 10 marks

●        5.1%- 8% –15 marks

Verified Meta analytical reports or any other relevant third-party report shall be submitted as proof. 15 marks

Annexure- D, Penalty Clause page no. 35 to 38, ANNEXURE-D for Penalty Clause is replaced with the following.

Existing Clause Amended Clause
         i.            Submission of Security Amount & Contract Signing

The successful bidder must submit the security amount and sign the contract within 15 days of LOA issuance; as per clause no. 15 of tender   a delay beyond 15 days will incur a penalty of INR 5,000 per day, and if the delay exceeds 21 days, the contract may be cancelled, the EMD forfeited, and action will be taken under the Punjab Transparency in Public Procurement Act, 2019 and rule 2022.

ii.            Design Deliverables:

The selected agency shall be responsible for providing a minimum of 55 creative Assets (31 creative Assets for Social Media (6 reels, 2 Infographic videos, 6 image carousels and 17 Static Posts) and 24 Creative Assets for print collateral) per month for various branding and marketing activities as per clause no. 8.3.2 & 8.3.3. In case the agency fails to deliver the required 55 creative Assets in any given month, the following penalties will be applicable:-

Condition Penalty
Shortfall of up to 10% 5% deduction of monthly fee
Shortfall of 10–20% 10% deduction of monthly fee
Shortfall >20% 20% deduction + warning notice

 

 

 

iii.            Social Media Growth ( Engagement Target)

The Successful Bidder is required to maintain a minimum of 3% engagement rate on both Instagram and Facebook as per clause no. 8.3.3. In case the engagement rate does not meet the target the following penalties will be levied (the penalties will be applied separately for both the Platforms – Facebook and Instagram) :-

Condition Penalty
Engagement rate falls below 3% in any given month 3% penalty on the total bill for that period
Engagement rate falls below 3% for two consecutive months 5% penalty on the total bill for that period
Engagement rate falls below 3% for three consecutive months 10% penalty on the total bill for that period
Engagement rate remains below 3% for four consecutive months Termination of the agreement at the discretion of                              MARKFED (as per clause 20)

 

iv.          Report and Analytics

The Successful Bidder is required to submit a Monthly Progress report by 7th of every subsequent month which includes progress on target as specified by MARKFED given in the Scope of work in Paragraph 7 of the document. In case, the bidder fails to submit progress report on time, the following penalties shall be imposed: –

Condition Penalty
Delay up to 7 days 5% deduction on Monthly Bill
Delay beyond 7 days/non-submission Hold entire payment until submission

 

v.          Creation of Monthly Content Calendar

The Successful Bidder is required to submit a Monthly Content Calendar by 7th of every month as per clause no. 7.3.1 & 8.3.2. In case the bidder fails to submit progress report on time, the following penalties shall be imposed:-

 

Condition Penalty
Delay up to 7 days 5% deduction on Monthly Bill
Delay beyond 7 days/non-submission Hold entire payment until submission

 

vi.        Monthly average growth in reach

The successful bidder is required to ensure a minimum 15% month-on-month increase in the average reach per post on Instagram and Facebook as per clause no. 8.3.3. In case the bidder fails to maintain month-on-month increase in the average reach per post, the following penalties shall apply:-

Condition Penalty
10-15% 5% deduction on Monthly Bill
5-10% 10% deduction on Monthly Bill
Less than 5% 20% deduction + warning notice

 

 

 

 

 

 

 

 

 

vii.       Monthly average growth in views on reels/video

The successful bidder is required to ensure a minimum 10% month-on-month increase in the average views per video/reel on Instagram and Facebook as per clause no. 8.3.3. In case the bidder fails to maintain month-on-month increase in the average views per reel/video, the following penalties shall apply:-

Condition Penalty
5-10% 10% deduction on Monthly Bill
Less than 5% 20% deduction + warning notice

 

 

 

 

viii.      Follower Growth

The successful bidder is required to ensure a minimum 3% month-on-month increase in the followers on Instagram and Facebook as per clause no. 8.3.3. In case the bidder fails to maintain follower growth, the following penalties shall apply:-

Condition Penalty
2-3% 5% deduction on Monthly Bill
1-2% 10% deduction on Monthly Bill
Less than 1% 20% deduction + warning notice

 

 

 

 

 

 

 

 

ix.        Public Relations Strategy:

The selected agency shall be responsible for providing Public Relations strategy annually as per clause no. 8.3.2. In case the agency fails to deliver the required Public Relations Strategy, the following penalties will be applicable:-

Condition Penalty
Delay upto 1 month 5% deduction of monthly fee
Delay upto 2 month 10% deduction of monthly fee
  Delay upto 3 month 20% deduction + warning notice

 

x.      Competitor Analysis Report:

The selected agency shall be responsible for providing Competitor analysis reports monthly as per clause no. 8.3.2. In case the agency fails to deliver the required competitor analysis report, the following penalties will be applicable:-

Condition Penalty
Delay upto 1 month 5% deduction of monthly fee
Delay upto 2 month 10% deduction of monthly fee
Delay upto 3 month 20% deduction + warning notice

 

xi.      Brand Kit:

The selected agency shall be responsible for providing Brand kit within the first 4 months of the award of contract. In case the agency fails to deliver the brand kit, the following penalties will be applicable:-

Condition Penalty
Delay upto 1 month 5% deduction of monthly fee
Delay upto 2 month 10% deduction of monthly fee
Delay upto 3 month 20% deduction + warning notice

In case the Bidder is not able to meet any of the targets for any 4 months in a year, then the payment will be withheld, and the contract shall be terminated, and security amount shall be forfeited.

 

         i.            Submission of Security Amount & Contract Signing

The successful bidder must submit the security amount and sign the contract within 15 days of LOA issuance; as per clause no. 15 of tender   a delay beyond 15 days will incur a penalty of INR 5,000 per day, and if the delay exceeds 21 days, the contract may be cancelled, the EMD forfeited, and action will be taken under the Punjab Transparency in Public Procurement Act, 2019 and rule 2022.

ii.            Design Deliverables:

The selected agency shall be responsible for providing a minimum of 55 creative Assets (31 creative Assets for Social Media (6 reels, 2 Infographic videos, 6 image carousels and 17 Static Posts) and 24 Creative Assets for print collateral) per month for various branding and marketing activities as per clause no. 8.3.2 & 8.3.3. In case the agency fails to deliver the required 55 creative Assets in any given month, the following penalties will be applicable:-

Condition Penalty
Shortfall of up to 10% in  any                             given    Month  5% penalty on the total bill for that period
Shortfall of up to 10% for  two

consecutive months

10% penalty on the total bill for that period
Shortfall of up to 10% for Three

consecutive months

15% penalty on the total bill for that period
Shortfall of up to 10% for Four consecutive months Termination of the agreement at the                                                    discretion of MARKFED (as per clause 20)

iii.            Social Media Growth ( Engagement Target)

iv.            The Successful Bidder is required to maintain a minimum of 3% engagement rate on both Instagram and Facebook as per clause no. 8.3.3. In case the engagement rate does not meet the target the following penalties will be levied (the penalties will be applied separately for both the Platforms – Facebook and Instagram) :-

Condition Penalty
Engagement rate falls below 3% in any given month 3% penalty on the total bill for that period
Engagement rate falls below 3% for two consecutive months 5% penalty on the total bill for that period
Engagement rate falls below 3% for three consecutive months 10% penalty on the total bill for that period
Engagement rate remains below 3% for four consecutive months Termination of the agreement at the                                         discretion of MARKFED (as per clause 20)

 

iv.          Report and Analytics

The Successful Bidder is required to submit a Monthly Progress report by 7th of every subsequent month which includes progress on target as specified by MARKFED given in the Scope of work in Paragraph 7 of the document. In case, the bidder fails to submit progress report on time, the following penalties shall be imposed: –

Condition Penalty
Delay up to 7 days 5% deduction on Monthly Bill
Delay beyond 7 days/non-submission Hold entire payment until submission

 

v.          Creation of Monthly Content Calendar

The Successful Bidder is required to submit a Monthly Content Calendar by 7th of every month as per clause no. 7.3.1 & 8.3.2. In case the bidder fails to submit progress report on time, the following penalties shall be imposed:-

 

Condition Penalty
Delay up to 7 days 5% deduction on Monthly Bill
Delay beyond 7 days/non-submission Hold entire payment until submission

 

vi.        Monthly average growth in reach

The successful bidder is required to ensure a Monthly  increase in the average reach per post on Instagram and Facebook as per clause no. 8.3.3. In case the bidder fails to maintain month-on-month increase in the average reach per post, the following penalties shall apply:-

Condition For Facebook Penalty
Below 5 lacs in any given Month  5% penalty on the total bill for that period
 Below 5 lacs for two consecutive months 10% penalty on the total bill for that period
Below 5 lacs for Three  consecutive months 15% penalty on the total bill for that period
Below 5 lacs for Four   consecutive months Termination of the agreement at the discretion                                             of  MARKFED (as per clause 20)

 

Condition For Instagram  Penalty
Below 2.5  lacs in any given Month  5% penalty on the total bill for that period
 Below 2.5 lacs for two consecutive months 10% penalty on the total bill for that period
Below 2.5 lacs for Three consecutive months 15% penalty on the total bill for that period
Below 2.5  lacs for Four   consecutive months Termination of the agreement at the discretion                                     of  MARKFED (as per clause 20)

 

vii.       Monthly average growth in views on reels/video

The successful bidder is required to ensure a minimum 20,000 (for Facebook, Instagram and You – tube)    month-on-month increase in the average views per video/reel on Instagram and Facebook as per clause no. 8.3.3. In case the bidder fails to maintain month-on-month increase in the average views per reel/video, the following penalties shall apply:-

Condition For Face Book , Instagram and You- Tube Penalty
Below 20000 in any given  period  5% penalty on the total bill for that period
 Below 20000 for two consecutive months 10% penalty on the total bill for that period
Below 20000 for Three  consecutive months 15% penalty on the total bill for that period
Below 20000 for Four  consecutive months Termination of the agreement at the discretion                                             of   MARKFED (as per clause 20)

 

viii.      Follower Growth

The successful bidder is required to ensure a  monthly  increase in the followers on Instagram and Facebook as per clause no. 8.3.3. In case the bidder fails to maintain follower growth, the following penalties shall apply:-

Condition For Face Book  Penalty
Below 3000 in any given Month  5% penalty on the total bill for that period
Below 3000 for two consecutive months 10% penalty on the total bill for that period
Below 3000 for  Three  consecutive months 15% penalty on the total bill for that period
Below 3000 for Four  consecutive months Termination of the agreement at the discretion                              of MARKFED (as per clause 20)

 

Condition For Instagram    Penalty
Below 300 in any given Month  5% penalty on the total bill for that period
Below 300  for two consecutive months 10% penalty on the total bill for that period
Below 300 for  Three  consecutive months 15% penalty on the total bill for that period
Below 300  for Four  consecutive months Termination of the agreement at the discretion                                   of MARKFED (as per clause 20)

ix.        Public Relations Strategy:

The selected agency shall be responsible for providing Public Relations strategy annually as per clause no. 8.3.2. In case the agency fails to deliver the required Public Relations Strategy, the following penalties will be applicable:-

Condition Penalty
Delay upto 1 month 5% deduction of monthly fee for that period
Delay upto 2 month 10% deduction of monthly fee for that period
Delay upto 3 month 15% deduction of monthly fee for that period
Delay upto 4 month Termination of the agreement at the  discretion                                                    of   MARKFED (as per clause 20)

x.      Competitor Analysis Report:

The selected agency shall be responsible for providing Competitor analysis reports monthly as per clause no. 8.3.2. In case the agency fails to deliver the required competitor analysis report, the following penalties will be applicable:-

Condition Penalty
Delay upto 1 month 5% deduction of monthly fee
Delay upto 2 month 10% deduction of monthly fee for that period
Delay upto 3 month 15% deduction of monthly fee for that period
Delay upto 4 month Termination of the agreement at the discretion of

MARKFED (as per clause 20)

xi.      Brand Kit:

The selected agency shall be responsible for providing Brand kit within the first 4 months of the award of contract. In case the agency fails to deliver the brand kit, the following penalties will be applicable:-

Condition Penalty
Delay upto 1 month 5% deduction of monthly fee for that period
Delay upto 2 month 10% deduction of monthly fee for that period
Delay upto 3 month 15% deduction of monthly fee for that period
Delay upto 4 month Termination of the agreement at the discretion of                                                     MARKFED (as per clause 20)

In case the Bidder is not able to meet any of the targets for any 4 months in a year, then the payment will be withheld, and the contract shall be terminated, and security amount shall be forfeited.

 

All other terms and conditions of the Tender shall remain unchanged.

Prospective bidders are advised to consider the above amendments while submitting their bids.

This corrigendum shall form an integral part of the Tender document.

Managing Director
The Punjab State Co-operative Supply and

Marketing Federation Ltd. (MARKFED)
Plot No. 4, Dakhshin Marg,

Sector-35-B, Chandigarh – 160022

Announcement, Tender

E-tender for supply of various items for Markfed Cattlefeed & Allied Industries, Kapurthala and Gidderbaha

Tender Notice Reference No. MARKFED/KPT/2025-26/05

 

The Department of Punjab State Cooperative Supply and Marketing Federation (Markfed Cattlefeed & Allied Industries, Kapurthala) invites online bids for the following:

Sr. No. Item                                              For Kapurthala Plant
1. (i) Supply of 150Kg Vitamin AD3, (ii) 20MT By Pass Fat, (iii) 5MT Toxin Binder, (iv) Sale of 2.5 MT Scrap, (v) 3 MT Old Burnt Nails, (vi) Sale of 2.5 Lac C Class Bardana, (vii) 80MT Jute Rags, (viii) 15MT PP Rags
2. (i) Supply of 100MT Common Salt, (ii) 350MT Lime Stone Powder, (iii) 3MT Magnesium Oxide, (iv) 5MT Chocolate Flavour (v) 40MT Trace Mineral Premix.
  For Gidderbaha Plant
3. (i) Supply of 12MT Sodium Bi-Carbonate, (ii) 60MT Common Salt, (iii) 100MT Technical Grade Urea, (iv) 9MT Magnesium Oxide, (v) 4 Lacs Tag Cards
4. (i) Supply of 35MT By Pass Fat, (ii) 60Kg Vitamin AD3, (iii) 6MT Toxin Binder

 

Items on Serial number Last Date and Time of submission Date of opening
1 & 3 11.11.2025 upto 12:00 12.11.2025 at 02:00
2 & 4 02.12.2025 upto 12:00 03.12.2025 at 02:00

 

For details log onto: www.eproc.punjab.gov.in

Note: Any corrigendum(s) to the Tender Notice shall be published on the above website only.

Announcement, Latest News, Tender

Hiring of Super Stockist for Distribution in Untapped Markets  for SOHNA Brand under MARKFED

TENDER Reference Number:  MFD/MKTG/2025-26/SS

The Punjab State Co-operative Supply and Marketing Federation Limited (“MARKFED”), an Apex Cooperative Society registered under the Punjab Cooperative Societies Act, 1961, hereby invites e-bids under a two-stage Bidding system (i.e., pre-eligibility stage and financial bid) for the “Hiring of Super Stockist for Distribution in Untapped Markets for SOHNA Brand under MARKFED”.

The closing date and time to submit Bids on the State e-procurement portal, i.e., https://eproc.punjab.gov.in is 03.11.2025 at 5.00 pm.

Details and terms & conditions can be found atwww.markfedpunjab.com andhttps://eproc.punjab.gov.in

Any addendum / corrigendum / correction, if applicable, shall be uploaded on MARKFED’s website, i.e. ,www.markfedpunjab.com and onhttps://eproc.punjab.gov.in only. No other communication or advertisement will be given. The prospective Bidders are advised to regularly check the specified websites for any corrigendum/addendum/clarifications regarding this TENDER Document.

Click here to download terms & conditions